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Ronny Carlson Medical Advertising & Marketing.
Advertisement for skin lotion for children.
Advertisment For Anti-Itch Lotion Without Antihistamine.
  • Advertising target audience: Parents
  • Problem: Antihistamine in itch-relief medication for kids can cause some serious side effects. Aveeno has a lotion without antihistamine that can treat itch problems and they wanted parents to try this option before turning to antihistamine.
  • Solution: A serious of advertisements based on fun photographs was developed to deliver the serious message. This consumer campaign run parallel with a campaign targeting physicians to encourage a discussion between medical provider and patient. See samples in the business-to-business section of the portfolio.
  • Message applications: Print, online and e-mail marketing
  • Result: Client continued ordering more business.
  • Media: Print, online and e-mail marketing
Advertisement for cleansing bar for Children.
 
Social Advertising & Marketing Developed By Ronny Carlson
Advertising, Marketing, Social Event Marketing For Anti-Smoking Campaign.
  • Situation: For a new business pitch, I sketched up an anti-smoking character whose super power was to "kick butts". His name was The Extinguisher.
  • Result: The agency got the business and new advertising and marketing campaigns were built around The Extinguisher. Actors were hired to dress up as The Extinguisher to participate in kids events throughout the nation. The campaign got national media attention and initiated a political dialog for new cigarette legislations.
  • Media: Print advertising and marketing, super hero magazines, billboards, real life actors and more
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Flooring ProductsGolf equipmentalcoholic beveragesWater treatmentBoat equipmentAirline TravelMedical productsMens hygienRetirement Real EstateInhouse playgroundFood & CandyHome careTennis equipmentGambling
For inquires phone US + 312-282-0660 or e-mail: info@ronnycarlson.com