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Ronny Carlson Sprts Advertising & Marketing.
Really cool sports advertising.
Advertising For Tennis Shoes.
  • Advertising target audience: Tennis players and managers of sport shops
  • Client had put many new features into their new line of tennis shoes to make them comfortable and stable for tennis. The product strategy was that the comfort and stability of the shoes makes the player able to play longer and "kill" his opponent.
  • Solution: A conceptual campaign was developed where the visual delivered the narrative message and the short headline "Killer Shoes" delivered the competitive advantage and reason to buy.
  • Results: This "Killer shoes" campaign helped the agency get the account. However, the campaign morphed into another campaign. This original campaign is however still the one I show.
  • Media: Print, online and e-mail marketing
  • Keywords: conceptual advertising targeting tennis players, experience developing advertising for tennis equipment, experience developing advertising and marketing for sports equipment, sports advertising, advertising for tennis shoes, Ronny Carlson, conceptual advertising professional, art director, designer
Successful advertisement for Tennis equipment.
Flooring ProductsGolf equipmentalcoholic beveragesWater treatmentBoat equipmentAirline TravelMedical productsMens hygienRetirement Real EstateInhouse playgroundFood & CandyHome careTennis equipmentGambling
For inquires phone US + 312-282-0660 or e-mail: info@ronnycarlson.com