HomeClient ListSuccess StoriesB-to-B MarketingConsumer MarketingVideosWebsitesContact
Flooring ProductsGolf equipmentalcoholic beveragesWater treatmentBoat equipmentAirline TravelMedical productsMens hygienRetirement Real EstateInhouse playgroundFood & CandyHome careTennis equipmentGambling
Ronny Carlson Drinking Water Advertising & Marketing.
Successful advertising for drinking water.
Advertising & Marketing For Water Treatment Systems.
  • Advertising and marketing target audience: home owners and business managers
  • Situation: Client was launching their reverse osmosis drinking water system to home owners. Client is set up with a large number of small franchises throughout the USA. The headquarters offers nationwide branding and online services as well as provide the franchises with small space local advertisements. The water treatment systems require installation, therefore franchises put high value on product brochures and local promotional materials as well as local advertisements.
  • Solutions: Fun, conceptual small space advertisements were developed for newspapers and online. Simple and easy to understand content was developed so that both technical and non-technical home owners could make a knowledgeable purchasing decision. The nationwide branding campaign was based on beautiful color photographs of clean, fresh water.
  • Results: The campaign made client to the perceived brand leader for reverse osmosis systems which advantage they have kept until today.
  • Media: Print, online advertising and e-mail marketing
  • Beyond client's drinking water systems I also developed advertising and marketing materials for their other water treatment systems. See pdf brochure sample below.
  • Keywords: successful advertising and marketing of drinking water systems, experience developing advertising and marketing for drinking water, home owner customer insights, drinking water technology insights, branding, Ronny Carlson, conceptual advertising professional, art director, designer.
Successful small space advertisements for drinking water systems.
Marketing specialist for health food and beverages.Marketing expert for home products.
Flooring ProductsGolf equipmentalcoholic beveragesWater treatmentBoat equipmentAirline TravelMedical productsMens hygienRetirement Real EstateInhouse playgroundFood & CandyHome careTennis equipmentGambling
For inquires phone US + 312-282-0660 or e-mail: info@ronnycarlson.com